Going Viral Doesn’t Make you Rich

Indigo
3 min readOct 4, 2021

Everyone says going viral is hard, but converting it to income is even harder

I began posting my puppy on Tik Tok in March of 2021. My first video went viral about 2 or 3 weeks after I started posting on Tik Tok. It was a video of how my puppy ate and it had over1,000 views in an hour. For a new Tik Tokker, that is pretty huge. Overnight her account went from 200 followers to 14,000.

I was immediately accepted into the Tik Tok Creator Fund. Once I saw that approval message, I thought I was set! My video hit over a hundred thousands views within a day or two. A million after about a week. And the views on my account have only continued to rise.

Everyone tells you that going viral and maintaining attention is a hard thing to do. Especially on social media sites like Instagram or Tik Tok that the experts say are ‘oversaturated’. They aren’t wrong, it isn’t easy to go viral. But converting that viral attention into money is where the true challenge lies.

The metrics for the Tik Tok Creator Fund is fuzzy. Your price per view depends on your level of sustained Tik Tok fame. The average amount I make on the Creator Fund is less than fifty cents a…

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Indigo
0 Followers

Using GenAI models such as ChatGPT, MidJourney, D-id, and others, I am simulating interviews with historical figures.